Clarify the decision
Define what the audit should help you decide, improve or stop.
Paid media audit · Netherlands · Europe
Find where paid media loses commercial signal.
Samsina reviews paid media, tracking, landing pages and lead quality so B2B teams can decide what to fix, test or stop next.
A cheap click is not a commercial result. The audit connects delivery signals to the next business decision.
The practical problem
When campaign reports look busy but the answer is unclear.
Teams often have enough dashboards but not enough agreement about quality, attribution or the next action. Samsina turns scattered evidence into a prioritized view of the growth constraint.
We review the chain
- Account structure and intent
- Audience, creative and message fit
- Landing pages and conversion friction
- Tracking and attribution limits
- Lead quality, CRM and sales feedback
A decision-ready audit
Evidence first. Recommendations second.
The scope follows your commercial question and the evidence available in your media, analytics and CRM setup.
Work from evidence
Review data, materials and constraints before adding complexity.
Leave a usable handover
Document assumptions, actions, owners and the next measurement point.
Connected growth
Paid media works better when the rest of the route is visible.
Connect the audit to demand generation, lead generation, CRM and revenue operations when the constraint sits beyond the ad account.
Frequently asked questions
Paid media audits for Dutch and European teams.
What does a paid media audit cover?
We review account structure, targeting, creative, landing pages, tracking, attribution limits, lead quality and the handoff into CRM and sales.
Is this only for large budgets?
No. The audit is scoped to the decision you need to make. A smaller, focused review is often more useful than a large report that creates no action.
What do we receive?
You receive prioritized findings, evidence, assumptions, risks and a practical next-action plan that your team can use.
An honest first conversation
Want a clearer next paid-media decision?
Share your goal, current channels and the decision you need to make. Samsina will suggest a focused starting scope.
Sina Dadmehr. Founder in Utrecht. You work with the person who analyzes, builds and explains the decisions.